What does a 4 page A5 brochure look like?
Simple. Take a single sheet of standard sized paper. Yes, we’re talking about a piece of A4 paper. Fold it in half and you’ve just made yourself a 4 page A5 brochure (also known as a 4pp A5 brochure). The size of an A5 brochure is 148 x 210mm when folded.
But don’t be fooled by this humble sounding brochure format because it does in fact boast a number of significant advantages over other brochure formats:
- An A5 shape brochure is extremely efficient to print. Just one A4 sheet folded in half.
- An A5 brochure is easy to post. Not only is it likely to be lighter, but it will also probably fall into the lower postal category.
- An A5 brochure is a neat format which, despite being small, helps it stand out from the crowd.
Armed with these facts you’ll see that an 4 page A5 brochure can easily fill the gap in your marketing material. And best of all it’s going to be less expensive than some of the larger brochure formats.
Of course there are many potential twists on the old A5 theme. For example, you can always add a second piece of A4 material to the first, fold them both in half, and hey presto – you’ve just created an 8 page A5 brochure. This format would normally require two staples through the spine, which is also known as saddle stitching your brochure. And of course you don’t have to stop there, keep adding A4 pages and you’ll create:
- 4pp A5 brochure (one sheet of A4 folded)
- 8pp A5 brochure (two sheets of A4 folded)
- 12pp A5 brochure (three sheets of A4 folded)
- 16pp A5 brochure (four sheets of A4 folded)
- 20pp A5 brochure (five sheets of A4 folded)
And so it goes on….
Of course by this stage you’ve arguably produced a booklet rather than a brochure, so we’ll stop there.