CASE STUDY: Central St Martins
Historically, poster printing has had close ties with the world of fine art - think of the French artists such as Henri de Toulouse-Lautrec who supplemented their income by designing commercial posters at the end of the nineteenth century. So it is appropriate that when the renowned college of art and design wanted to promote a series of high profile discussions and events at the Cochrane Theatre, they should chose to do so using carefully considered A2 posters.
With subjects ranging from Sir Paul Smith to Richard E Grant, the posters reflect the diverse range of the creative world in which the college plays such a vital role.
Often used by artists and propagandists, posters offer a unique and eye-catching way of getting your message across. They can be pretty much any size and are generally produced in one of two ways - either litho printed (which suits larger quantities, up to B1 in size) or digitally printed (more suitable for one-offs or short run work.)
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Posters are typically printed on one side only to allow for affixing to a wall, window or other surface.
When a particular combination of imagery and zeitgeist occur, it is possible for posters to quickly reach iconic status and embed themselves in popular consciousness - the Lord Kitchener British Army recruiting poster or the Che Guevara monochrome posters both made it on to millions of walls at different times in the last century.
To help protect and enhance the look we can laminate (thin plastic film to one side), encapsulate (film applied to both sides to include a lip - ideal if they are to be exposed to the elements) or mount them (3mm fire resistant foamex board, ideal for presentations and displays). So if it is poster printing you want, PrintHouse definitely has the answer.
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Go straight to request a quote for your new beautiful booklet or flyer. Upload your artwork here. Read more about printing on our blog.
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